Online reputation management with ReviewPro

Mar 19, 2014

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It has become increasingly more important for the tourism industry to be able to gather quick and efficient customer opinions and ratings generated by users on the myriad Internet travel sites, and contribute towards the implementation effective online reputation management strategies.
ReviewPro offers its users the ability of collecting and analyzing their clients’ reviews and ratings. Its comprehensive suite of analytics tools allows for an accurate segmentation in real-time for the suitable optimization of your revenue management.

This tool is useful for monitoring social mentions to gauge and improve the consumers’ experience throughout their hotel stay or dining experience by addressing concerns and other feedback, thus increasing a property’s profit margins.

ReviewPro has various products and tools for managing online reputation:

  • Global Review Index (GRI)
    Collects data from over 100 online opinion sites in 40 different languages, becoming the standard in the measurement of consumer sentiment for the hotel and restaurant industries.
  • Revenue Optimizer
    Revenue Optimizer helps individual hotels, multi-property groups, and chains increase revenue by classifying hotels into performance categories and providing specific, actionable insights to improve their financial results.

ReviewPro possesses the following characteristics, increasing its added value for the tourism sector:

  • Competitive intelligence
    This option allows you to benchmark the performance of a property or restaurant in specific service-related areas in comparison to your competition.
  • Data portability
    Data portability features allows a user to export reports in Excel format or integrate them directly via an API.
  • Social media monitoring
    ReviewPro monitors user comments and mentions across the main social networks (Twitter, Facebook, TripAdvisor, etc) through an automatic alert system so clients may interact with their customers in real-time.
  • Quality Seal
    The ReviewPro Quality Seal is a powerful way of building consumer confidence and guarantee quality to your guests.

We assure hotels and restaurants using ReviewPro’s monitoring tools have a competitive edge in the form of acting with confidence within the market and choosing actions based on improving consumer experience and boosting their hotel’s online reputation.

Another advantage of using ReviewPro is its ability to cross-reference data to better focus and manage performance by department, services or at the corporate level of a hotel or restaurant. User also have the option of evaluating their competition.
All this, coupled with the orientation of ReviewPro’s specialists will let you maximize the revenues of your hotel or restaurant.

We recently entered into a strategic alliance with the company operating this innovative solution which has allowed us to expand our portfolio of services.
Feel free to download a presentation of ReviewPro and its features: www.reviewpro.com/company-presentation-en
If you wish to ask for a free demo or want to obtain additional information, access: http://resources.reviewpro.com/berrywhale

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